Hi Charles,
We are awaiting confirmation from Daniele but our understanding is that the Lux price reduction is NOT for Oakley eyewear. See below for Oakley and Ray Ban:
OO
OX
RB
RX
Wholesale
No change
- 11%
- 11%
- 11%
SRP
+ 0-1%
- 11%
- 11%
- 11%
In Malaysia I fully support your 100% focus on Oakley Retail and the removal of Tony Khoo from your business.
This will (i) narrow the focus of your MY team to open 4 O Stores and (ii) win the respect of and help your relationship with Sami/Lux who are going to invest heavily in the brand in the next year or so.
Charles, I just did the math. I estimate over 9 months that you will purchase close to $3m of eyewear. Paul’s offer of a 9.1% rebate will return >$270k back to you in June 2016.
This deal is a win/win for H20 and Oakley. Let’s do it!