• Establishing marketing strategies, marketing plans and related departmental budgets
• Managing and implementing established strategies and plans
• Increasing productivity and continuously improving methods and approaches
• Identifying and developing new markets and segments
• Conducting market research and analysis
• Identifying and developing marketing channels
• Establishing incentive schemes
• Communicating with customers; customer-focused product development and outreach
• Supervising and liaising with external PR and communication consulting firms and contractors
• Developing brand collateral, brochure materials and presentations
• Creating and updating brand standards
• Preparing marketing / PR materials for different types of media
• Developing and implementing Internet and social media strategy
• Participating in creative works, website and social media development, designing product packaging
• Managing, coaching, and developing the marketing force
• Conducting market visits
• Preparing reports and other documentation
• Organising product launches and communication around products
• Organising promotion and advertising campaigns
• Establishing marketing strategies, marketing plans and related departmental budgets• Managing and implementing established strategies and plans• Increasing productivity and continuously improving methods and approaches• Identifying and developing new markets and segments• Conducting market research and analysis• Identifying and developing marketing channels• Establishing incentive schemes• Communicating with customers; customer-focused product development and outreach• Supervising and liaising with external PR and communication consulting firms and contractors• Developing brand collateral, brochure materials and presentations • Creating and updating brand standards• Preparing marketing / PR materials for different types of media• Developing and implementing Internet and social media strategy• Participating in creative works, website and social media development, designing product packaging• Managing, coaching, and developing the marketing force • Conducting market visits• Preparing reports and other documentation• Organising product launches and communication around products• Organising promotion and advertising campaigns
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