Attached is the summary ppt. for the Save Offers APAC launch – we aim to launch on 8 Dec 2014.
The Save Offer acts as another Save Tactic to motivate subscribers to continue subscribing with WSJ. Whilst many of our current subscribers are eligible for the offer, the value statements provided by CS’ training previously should be used first before offering the Save Offer.
As we have discussed previously, the Circulation’s portion of cancellation follow-up has been amended: