Regarding user friendliness, the farm managers reported that the system must be easily manageable and transferrable between different agricultural machinery (tractors and implements) as well as provide an effective data communication between the field machinery and the farm office. The majority of the farm managers had currently GPS guidance systems installed on the farm machinery and all pointed to their benefits, while farm managers currently not using GPS expressed willingness to invest in such equipment. Finally, some of the farm managers indicated that the system must be easily customized to meet specific needs, including only need-to-have options and control buttons. The youngest farmers stressed the wish to see the farm machinery data, reports and system alerts made available via web and mobile devices.