The FAO Goodwill Ambassadors Programme was initiated in 1999. The main purpose of the programme is to attract public and media attention to the unacceptable situation that some 1 billion people continue to suffer from chronic hunger and malnutrition in a time of unprecedented plenty. These people lead a life of misery and are denied the most basic of human rights: the right to food.
Governments alone cannot end hunger and undernourishment. Mobilization of the public and private sectors, the involvement of civil society and the pooling of collective and individual resources are all needed if people are to break out of the vicious circle of chronic hunger and undernourishment.
Each of FAO's Goodwill Ambassadors – celebrities from the arts, entertainment, sport and academia such as Nobel Prize winner Rita Levi Montalcini, actress Gong Li, the late singer Miriam Makeba, International Singers Ronan Keating,[9] and Anggun.[10] And soccer players Roberto Baggio and Raúl, to name a few – has made a personal and professional commitment to FAO's vision: a food-secure world for present and future generations. Using their talents and influence, the Goodwill Ambassadors draw the old and the young, the rich and the poor into the campaign against world hunger. They aim to make Food for All a reality in the 21st century and beyond.
The FAO Goodwill Ambassadors Programme was initiated in 1999. The main purpose of the programme is to attract public and media attention to the unacceptable situation that some 1 billion people continue to suffer from chronic hunger and malnutrition in a time of unprecedented plenty. These people lead a life of misery and are denied the most basic of human rights: the right to food.Governments alone cannot end hunger and undernourishment. Mobilization of the public and private sectors, the involvement of civil society and the pooling of collective and individual resources are all needed if people are to break out of the vicious circle of chronic hunger and undernourishment.Each of FAO's Goodwill Ambassadors – celebrities from the arts, entertainment, sport and academia such as Nobel Prize winner Rita Levi Montalcini, actress Gong Li, the late singer Miriam Makeba, International Singers Ronan Keating,[9] and Anggun.[10] And soccer players Roberto Baggio and Raúl, to name a few – has made a personal and professional commitment to FAO's vision: a food-secure world for present and future generations. Using their talents and influence, the Goodwill Ambassadors draw the old and the young, the rich and the poor into the campaign against world hunger. They aim to make Food for All a reality in the 21st century and beyond.
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