“The articles were rarely published as banner stories on page one and full-page stories, those being deemed most important or attention-grabbing,” the report noted. Ubonrat suggested that there might be a perception by news desks that “ASEAN stories are ‘foreign news’ and not ‘our news’, or that their readers may not find news about ASEAN highly relevant to them”.
The study also found that a nearly equal amount of reportage about ASEAN was done during ASEAN’s summits and meetings, and outside these. However, it noted that “the key messages found in these articles concurred with those reported during ASEAN-organised events”.
More than 70 percent of the studied ASEAN-related articles were in spot or straight news format. A little over 40 percent of the stories were of medium length (10 to 20 column inches). A little over half of the reports were done by staff journalists, followed by 22.32 percent by foreign wire agencies or syndicated news services.
“The articles were rarely published as banner stories on page one and full-page stories, those being deemed most important or attention-grabbing,” the report noted. Ubonrat suggested that there might be a perception by news desks that “ASEAN stories are ‘foreign news’ and not ‘our news’, or that their readers may not find news about ASEAN highly relevant to them”.
The study also found that a nearly equal amount of reportage about ASEAN was done during ASEAN’s summits and meetings, and outside these. However, it noted that “the key messages found in these articles concurred with those reported during ASEAN-organised events”.
More than 70 percent of the studied ASEAN-related articles were in spot or straight news format. A little over 40 percent of the stories were of medium length (10 to 20 column inches). A little over half of the reports were done by staff journalists, followed by 22.32 percent by foreign wire agencies or syndicated news services.
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