Stage 2: Denial/Resistance
• Leadership and community members believe that this issue is not a concern in their community or they think it can’t or shouldn’t be addressed.
• Community members have misconceptions or incorrect knowledge about current efforts.
• Only a few community members have knowledge about the issue, and there may be many misconceptions among community members about the issue.
• Community members and/or leaders do not support using available resources to address this issue.
“We can’t (or shouldn’t) do anything about it!”