Brazil is the target for many foreigners on vacation, for all the well-known reasons. But beaches and nice weather are also responsible for another type of tourism: the business one. This article will cover the growth of this market.
It is hard not to associate Brazil as the perfect destination for vacations, with beautiful landscapes, rich cultural diversity and happy people. Beyond all of this, though, there is a true economic potential.
In 2013, thetourism industry in Brazil had a total revenue of BRL 62.7 billion, around BRL 5 billion more than 2012. The industry created more than 116,000 jobs, while the total of all the activities related to tourism were responsible for nearly 3 million new jobs. One of the major contributors for this growth is tourism related to business.