Sports may be the most globalized legitimate business in the world. Historically, most players and teams in most sports have competed only on their own home today, however, fans demand to see the best, and"best" has become a global standard. Satellite TV brings live events from just about any- where in the world to fans just about anywhere else. This gives the key players in the sports-promotion business team owners, league representatives, and sports associations audience expanded fan bases and augmented revenues, especially through advertising that cuts across national borders