To watch the dancing, head for the terrace seating along Shinmachibashi-dori, the city’s main street. Soak up the atmosphere in the side streets leading up from the river, which are lined with stalls and exhibitions throughout the festival.
Japan is hot and humid in August, so take light clothes, sunblock and a hat. Carry a bottle of water with you at all times.
Very few people in Tokushima speak English. Bear in mind that Japanese people are generally shy of trying out their English, so if they appear to be ignoring you they probably don¹t mean to be rude. If you travel with Japanese friends they will be able to explain goings on more clearly.