Bishop has relied on a policy of investing millions of Australian dollars (AUD) into R&D annually, which is made possible by the company’s robust IP portfolio. This investment is then employed in designing original components, conducting research, and testing prototypes geared to market viability. This approach has ensured the company develops products with superior performance and yet at a minimum production cost. For example, fifty years after the development of Bishop’s first variable ratio rack-and-pinion steering system, the company innovated a unique variant of the system – called ActivRak – that offers all of the benefits of the original invention as well as fast responses to steering inputs, which allows significant benefits to a vehicle’s dynamic behavior.