: : 2012
* Introduced In-flight Meals Created by Michelin-star Chef. Introduced SkyPriority to customers. Joined SkyTeam Cargo.
* Signed Strategic Cooperation Agreement with Chunghwa Telecom. Signed industry-academia agreements with NTUT, YunTech and NFU. Signed OnPoint Fuel & Carbon Solutions Agreement with GE Aviation.
* Received Authorized Economic Operator Certification. Won Super Green Judges Award and First Prize for 2012 Green Brand . Won Reader's Digest Asia Trusted Brand Survey Gold Award. Received Sports Activists Award from Sports Affairs Council. Claimed Top Mindshare in Management Magazine Consumer Brand Survey. Maintenance Facility Received ISO 14001 Certification.
* Launched Songshan to Wenzhou, Gimpo and Taoyuan to Kagoshima, Shizuoka, Toyama. Extended Taipei-Sydney-Auckland.
* Launched New Mobile Services and e-Commerce Services. Launched the World's First Trans-Pacific Climate Observation Flight. Became First Airline to Display Carbon Footprint and Calories for In-flight Delicacies.
* Retrofitted of nine B747-400 all cabin facilities.