In a previous publication (Koehler, Mishra, Hershey, & Peruski, 2004), we presented a case study of a college faculty member (Dr. Shaker) as she worked with her design team to create an online course. Our analysis revealed important changes in Dr. Shaker’s technological literacy and her thinking about her personal relationship with technology. In accounting for these changes, we hypothesized that the learning by design approach afforded rich opportunities for Dr. Shaker (and her other team members) to deeply consider the relationships between content, pedagogy, and technology.