When we set up Skinfood shop, we still have some advantages and disadvantages such as:
Strengths
Natural products: All skin food products are different from ingredients but they come from natural things. This is strong point to attract customers come and buy our products.
Unisex: This brand is not only providing products to female but also for male as well. Therefore it is useful for customers when buy and use the products.
Strong customers: In our shop, we make up and test the skin for customers before they buy and use our products so that is a positive thing to build and give customers a good serve.
Different types: Skinfood is not only treatment for a type of skin but also there are have a lot of products to different types of skin such as normal skin, combination skin, sensitive skin, dry skin and oil skin as well.
Weaknesses
Lack of regular customers: Skinfood is new brand name in Perth, so, the number of customers are shortage, especially membership for shop.
Low entry: When the amounts of consumers are not much, that is the problem which affect to the income of this business.
Expensive: When comparison with other brands, our shop products are quite expensive, hence, this is the thing that we worry about.
Opportunities
Expansion: Skinfood in Western Australia is new, therefore, this is a chance for our shop to expand not only in Perth city but also in other places such as: Morley, Joondalup, Fremantle …
Attraction: Our shop will be located in Perth city having a lot of worker and people go around there, that is the advantage can attract people come to our shop to try and choose the products are suitable for their skins.
Awareness of beauty: We think when customer use our products, skin food products are not only helping people have more confident when they go out but also bring to them skills and ability to release their beauty and care about their looking.
Threats
Competitions: As we know, in the city have a lot of shop sell the skincare such Myers, David Jones, Chemist, The Face shop and The Body shop …This is the issue that we need solving when consumers compare about the price and the quality as well.
Government Laws: That is a problem that our business has to face when the first time is opened in Perth. Not only having that, about the laws we need to accept something that we have not thought that happen when Skinfood is launch.
When we set up Skinfood shop, we still have some advantages and disadvantages such as:
Strengths
Natural products: All skin food products are different from ingredients but they come from natural things. This is strong point to attract customers come and buy our products.
Unisex: This brand is not only providing products to female but also for male as well. Therefore it is useful for customers when buy and use the products.
Strong customers: In our shop, we make up and test the skin for customers before they buy and use our products so that is a positive thing to build and give customers a good serve.
Different types: Skinfood is not only treatment for a type of skin but also there are have a lot of products to different types of skin such as normal skin, combination skin, sensitive skin, dry skin and oil skin as well.
Weaknesses
Lack of regular customers: Skinfood is new brand name in Perth, so, the number of customers are shortage, especially membership for shop.
Low entry: When the amounts of consumers are not much, that is the problem which affect to the income of this business.
Expensive: When comparison with other brands, our shop products are quite expensive, hence, this is the thing that we worry about.
Opportunities
Expansion: Skinfood in Western Australia is new, therefore, this is a chance for our shop to expand not only in Perth city but also in other places such as: Morley, Joondalup, Fremantle …
Attraction: Our shop will be located in Perth city having a lot of worker and people go around there, that is the advantage can attract people come to our shop to try and choose the products are suitable for their skins.
Awareness of beauty: We think when customer use our products, skin food products are not only helping people have more confident when they go out but also bring to them skills and ability to release their beauty and care about their looking.
Threats
Competitions: As we know, in the city have a lot of shop sell the skincare such Myers, David Jones, Chemist, The Face shop and The Body shop …This is the issue that we need solving when consumers compare about the price and the quality as well.
Government Laws: That is a problem that our business has to face when the first time is opened in Perth. Not only having that, about the laws we need to accept something that we have not thought that happen when Skinfood is launch.
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