suburbanisation of distribution systems for b2ce-commerce may gradually extend towards moreremote and less densely populated areas, as hasbeen seen in the example of online grocery inthe Netherlands. This, however, may contributeto the ongoing process of the closure of tradi-tional retail stores in these areas, thus limitingphysical accessibility of such stores for non-urban consumers and enhancing the utility ofe-commerce for this group of people. As aresult, average trip lengths and car use for shop-ping trips may increase. As freight transportalso increases due to b2c e-commerce, the overalleffect will be an increase in motorised mobilitythroughout the country, with only urban con-sumers being able to save time and trips forshopping purposes, but consumers elsewhereadding time and distance to their travel burden.The size of the mobility and accessibilityeffects of b2c e-commerce varies between prod-uct categories, however. In the case of searchand experience (including tactile) goods, it hasthe potential of reducing transaction costs andthere is growth potential for b2c e-commerce.Its travel impact may thus become significantover time – although when taking into accountfreight transport, the net outcome is less clear.In the case of credence products, transactioncosts are prohibitively high, b2c e-commerce isnot likely to take off, face-to-face contact andphysical travel remain necessary, and the over-all mobility impact could be negligible. Next,social status and the pleasure that people derivefrom shopping also needs to be taken intoaccount. These factors also enhance the un-certainty about the mobility and accessibilityimpact of b2c e-commerce over time