Young, avant-garde British designer Gareth Pugh has a cadre of pop star fans—Beyoncé, Kylie Minogue, Nicki Minaj, and Lady Gaga—and no wonder: his designs draw on his roots as both a dancer and a club kid. Known for a novel approach to redefining modern luxury, Pugh often experiments with form and volume, working with materials like PVC, latex, and synthetic hair to create his dramatic, sculptural—and sometimes inflatable—pieces. As for his color palette? It typically comes in shades of black, white, or grey.