1. Environment and Communication
The news, in simplest terms, gives information and presents current events to society. Girgin, (2000:73) defines
helps them make it through the negativities and threats of the outside world. The information delivered to the
reader/viewer/audience, in that case, needs to be for the benefit of him/her. The developments regarding the
environment have more and more coverage since these events are considered as more significant than daily
The mass media features some of the daily events within the daily flow of life much more than the others. It is
represented in the media as defined in the discourse of communication literature. The fact that an event is more
newsworthy than the other takes place in a comprehensive process. The public interest of this process comes into
forefront within the scope of this study. The most important characteristics of the news is its relation with public
principle of public interest that the environmental news has more and more coverage in the media. Release of what
is going on in the nature prioritizes the public interest and points at a critical level in terms of occupational ethics
since what's going on in the nature directly have an impact upon people.
t of information. This approach, within the axis of constraints as a result of occupational
practices, puts across a critical look at the representation of the respective 'event' in the media. The setbacks ranging
from the tone, organizational setting and ways of access to a news-source and to time and place constraints pose an
obstacle before the representation of social reality. This is exactly where the herald is in need of the occupational
ethics. The reality needs to be rebuilt since the social reality must be presented through an agent that is to say a
herald. The herald resorts to the occupational ethics in order for this building to be as close as possible to the reality.
It is believed that this building is the best and true representation of the reality according as the occupational ethics
is put into practice in an accurate and complete fashion. The representation of the social reality, in that case, is
directly associated with the ethics.