If you haven’t met O’Leary you must think he’s one wing short of a plane. He’s not a shrinking violet and he knows how to court headlines but ignore the man at your peril. O’Leary has taken a little unknown Irish airline to become Europe’s third biggest airline by passenger numbers.
His airline is worth $7.36 billion – almost twice as much as British Airways – and is hot on the heels of the biggest European airline Lufthansa. While Ryanair has been reporting profits over the last decade – with one exception – global airlines have been racking up losses of $50 billion.
Remember Ryanair was the first airline that charged for baggage – other airlines followed.
So just what else is O’Leary thinking about? Making you stand on airplanes, making you pay one euro to use the toilet, and getting you to load your own luggage onto planes.