It is believed that launching one of these balloons can send a person’s bad luck and misfortune away into the air, especially if it disappears from view before the fire goes out. Often people will say a short prayer before launching the balloon. Sometimes they will also place their address in the balloon, or write it on the outside. Anyone who later finds the balloon can then claim money from the sender. In this way the good fortune is shared.
The people in Northern Thailand also venerate Pra Ged Kaew Ju La Manee (the Crystal Chedi in heaven in which the Buddha’s hair is kept), and worship this by sending air ballooned lantern into the high sky. The Chiang Mai area has been the scene of massed balloon launches for a thousand or more.