Fashion dolls are primarily designed to be dressed to reflect fashion trends and are usually modeled after teen girls or adult women. The earliest fashion dolls were French bisque dolls from the mid-19th century. Contemporary fashion dolls are typically made of vinyl. Barbie from the American toy company Mattel dominated the market from her inception in 1959. Bratz was the first doll to challenge Barbie's dominance, reaching forty percent of the market in 2006