Line
While most famous social media are from the US, some predict that the largest one in 2015 will be Line from Asia. Line took Thailand by storm because of its free text messaging and voice calling, and especially its cute ‘stickers’. However, behind this cuteness, Line was created in 2011 in response to Japan’s Tohoku earthquake that damaged telecommunications infrastructure nationwide. In late 2014, Line had 560 million users worldwide.
Do you know HRH Princess Maha Chakri Sirindhorn’s drawings were used to create a Line sticker set, whose download volume beat the old champs like Hello Kitty and Rilakkuma?