• Thomas Watson Sr. of IBM is reported to have made a practice of
writing out a check on the spot for achievements he observed in
wandering about the organization.
• At Tupperware, the process of positive reinforcement is ritualized
Every Monday night when all the saleswoman attend a rally for
Their distributorship. Everyone marches up on stage in the reverse
Order of the previous week's sales, a process known as. "Count Up,"
While their peers celebrate them by joining in "All Rise.” Almost
anyone who has done anything at all receives a pin or badge or several.
pins and badges. The ceremony combines head on competition with a positive tone that suggests that everyone wins. Applause and hoopla are reported to fill the entire event.