because this age group is highly heterogeneous. In addition, the mental state,
income situation, health condition of a person varies and, depending on these
factors, one may often reconsider the usefulness and effectiveness of food
products. Therefore if we want to maximize the value of a product, we need to
carefully monitor the changes in the consumption habits of this fragmented target
group, as well as the characteristics of the products intended for it.
Figure 1: Time-related aspects of food consumption by the active elderly
Source: Designed
because this age group is highly heterogeneous. In addition, the mental state,income situation, health condition of a person varies and, depending on thesefactors, one may often reconsider the usefulness and effectiveness of foodproducts. Therefore if we want to maximize the value of a product, we need tocarefully monitor the changes in the consumption habits of this fragmented targetgroup, as well as the characteristics of the products intended for it.Figure 1: Time-related aspects of food consumption by the active elderlySource: Designed
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