Gender equality is your issue too.” That was the message to men from Emma Watson,Harry Potter star and now United Nations Women Goodwill Ambassador, in her widely hailed U.N. speechearlier this week announcing a new feminist campaign with a “formal invitation” to male allies to join. Noting that men suffer from sexism in their own ways, Watson asked, “How can we affect change in the world when only half of it is invited or feel welcome to participate in the conversation?” Truer words were never spoken. Too bad they are belied by the campaign itself, which is called “HeForShe” and asks men to pledge to “take action against all forms of violence and discrimination faced by women and girls” but says nothing about problems affecting men and boys.