operating profit
Capital expenditures
Total assets
Depreciation and other amortization
amortization of other intangible assets
Snack brands
PEPSICO'S STRATEGIC SITUATION IN 2014 For the most part, PepsiCo's strategies seemed to be firing on all cylinders in 2014. PepsiCo's chief man- agers expected the company's lineup of snack, bev- erage, and grocery items to generate operating cash flows sufficient to reinvest in its core businesses, provide cash dividends to shareholders, fund a $15 billion share-buyback plan, and pursue acquisitions that would provide attractive returns. Nevertheless, the low relative profit margins of PepsiCo's inter- national businesses created the need for a continued examination of its strategy and operations to better exploit strategic fits between the company's interna- tional business units. The company had developed a new divisional structure in 2008 to combine its food and beverage