1. Establishing a sense of urgency
Creating a reason for why change is needed
2. Create the guiding coalition
Create cross-functional, cross-level group of people with enough power to lead the change
3. Develop a vision and a strategy
Create a vision and a strategies plan to guide the change process
4. Communication the change vision
Create and implement a communication strategy that consistently communicates the new vision and strategic plan
5. Empower broad-based action
Eliminate barriers to change and use target elements of change to transform the organization.
Encourage risk taking and creative problem solving
6. Generate short-term wins
Recognize and reward people who contribute to the wins
7. Consolidate gains and produce more change
Uses credibility from short-term wins to create more change.
8. Anchor new approaches in the culture
Reinforce the changes by highlighting connection between new behaviors and processes and organizational success.