3. What do people consider as good “value” if they
are getting something from others?
What am I getting?,
What does it do for me? Do I really need/want it? –
What is the benefit for me?
What do I have to do to receive the benefit: what
does it “cost” me? money, time, convenience?
4. Who/what are “others” that I get things from?
People, businesses, organizations, government,
society.