4.6. Identify IT Levers & Modify Process
IT can play a very important role in the success of a BPR process. Davenport (1990) stated that the point of IT role in BPR is twofold: IT is so powerful a tool that it deserves its own step in process redesign and IT can actually create process design options rather than simply supporting them. BPR process was conducted by using IT as an enabler of process improvement. Identification of the potential use of IT in business processes in X workshop conducted by an analysis of seven IT capabilities represented by Davenport (1990).
4.7. Design and Build a Prototype Process
4.7.1. Sales Process
The redesign of the sales process was undertaken to improve the service performance in the B2B segment. The purpose is to reduce the service time of 30-60 minutes to less than 15 minutes and provide delivery to meet customer needs. The new sales process intensively using computers to accelerate activities in the sales business process. The main differences with initial process are:
The new system can facilitate bookings via SMS / Phone / Fax
Preparation of customer orders faster with the help of computers and parallel processing of multiple stages
41 Arip Budiono and Romy Loice/ Procedia Economics and Finance 4( 2012 ) 33 – 43
Availability of delivery facility
Table 5 IT capabilities and their organizational impacts
Capability Organizational Impact/Benefit
Transactional The unstructured stock control and procurement could be transformed into routinized transactions process.
Automational IT can be used in inventory management to make a list of items running out and number of stock to be ordered as the input for the purchase process.
IT can be used to make a sales note and automatically calculate the amount should be paid by customers. Analytical Could help the process of supplier selection
Informational The search process of a spare part price can be faster than the manual search.
IT could provide information of stock availability, product substitution, and storage location
Sequential IT can enable changes in the sequence of tasks in sales process
Knowledge Management
IT allows the capture and dissemination of product knowledge from experienced labor to minimize error and improved overall service quality.
Tracking IT allows the detailed tracking of task status, inputs, and outputs in sales and service process.
Customer order entry and input the data into a computer
Order through
Phone call/Fax/ Text messages
Consumers directly Come and give order
take goods at the warehouse
Create a sales note