but about 30 percent of the fortune 500 and (and about 10 percent of firms in general) take a bolder, and more controversial approach: they pay managers to achieve diversity objectives. the oil company, was one of the mavericks. Back in the mid-1980s, Tenneco was among the first organization to begin linking a portion of managers' bonuses to how many women and people of color they hired and moved up adder. Since then, the number of professional women and people of color in the company has more than doubled. At the same time, some managers lost out when it came time for bonuses: "we've all had some of our bonus subtracted because of this program." explained one human resource manager