Strategy
Winning growth strategy is about making the right choices and executing well.
This is at the core of GSG’s commitment and expertise.
Our approach to strategy is an emphasis on bringing a clear view of the relevant external market facts combined with the client’s economic growth model.
We start with our foundation stone – the market and economic fact base. We define and size our client’s market. Margin pools are clearly quantified, client organisation strengths are identified and a clear understanding of customer and competitor behaviour is determined.
From this base, clarity and a focus on which customers to target for growth is set. Our fact base critically informs decision and resource allocation priorities and trade-offs.
Typical questions we have tackled include:
How can we deliver double digit growth?
Where should we focus to drive top line growth over the next three years?
How to prioritise and optimise our resource allocation for best growth returns?