Today’s Highlights: 30-45 seconds. Brief overview of why they want to continue to listen
Commercial: 30 seconds. Direct them to a sponsor or freebie on your site.
Segment 1: 8-10 minutes
Commercial: 30 seconds. Direct them to a sponsor or your blog.
Segment 2: 8-10 minutes
Commercial: 30 seconds. Direct them to your guests website or freebie.
Segment 3: 8-10 minutes
Commercial: Give something away…always close with a freebie.
Closing: Standard closing, may want to use someone else to record it to lend the announcer feel.
Postlude: 7-10 seconds. Same as intro music.