In the early 80’s, before the emergence of the Walkman, headphones were big and clunky… Consumers were wiling to spend money on stay-at-home things, relegated to late night, LP music listening. In more than three decades, big changes have appeared and old-fashioned headphones are now intended for collectors and/or hipsters who love merging new and old trends.
Currently, consumers are expecting slimmed down and trendy headphones with high-resolution music in order to “feel the music without feeling has-been”. Choosing a headphone is not an easy task. Indeed, the competition between brands going fiercer and fiercer, leading to more product launches and innovations. If brands are able to compete thanks to their wide range of headphones, consumers’ headache keeps intensifying.