Number of Bulgarian people employed per annum
Total spend on local suppliers per annum (number of guest nights multiplied by estimated average spend per
guest)
Number of new local products included in Odysseia-In walking tour itineraries
Number of Odysseia-In guides employed, trained and certified by Mountains & People (Bulgarian Association
of Mountain Leaders which is an NGO providing training and certification)
Number of sustainability training and awareness-raising activities for providers and tourism industry
Level of guest satisfaction with Odysseia-In walking tours (including % of tourists who feel they have gained
knowledge about Bulgarian culture/changed their behaviour/changed their opinion about local people and
culture)
Level of guest house owner’s satisfaction Odysseia-In walking tours and the extent of local benefit
Number of tourists receiving pre-tour sustainability information/code of conduct
Number of accommodation providers with local Green Lodge label
Number/amount contributed to local conservation and education initiatives in host communities
Number of staff volunteer hours donated to providing environmental protection in host communities