Private leadership concerns the leader's one-to-one handling of individuals (which is the fourth of Scouller's four dimensions of leadership). Although leadership involves creating a sense of group unity, groups are composed of individuals and they vary in their ambitions, confidence, experience and psychological make-up. Therefore they have to be treated as individuals – hence the importance of personal leadership. There are 14 private leadership behaviors (Scouller, 2011):
Individual purpose and task (e.g. appraising, selecting, disciplining): 5 behaviors.
Individual building and maintenance (e.g. recognizing rising talent): 9 behaviors.