Adventure tourism is an outdoor leisure activity that generally takes place in an
unusual, exotic, remote or wilderness setting, sometimes involving some form of
unconventional means of transportation and tending to be associated with low or
high levels of physical activity. As the name suggests it entails an element of risk
and can range from ‘getting wet’ to ‘getting high’ to ‘getting faster’.
An Adventure Tourism business provider can arrange a single adventure or a
combination of adventure pursuits for paying tourists.
When considering an Adventure Business it is probably more cost effective to
concentrate on the aspects that you are good at and have a specialised interest in.
Unlike other tourism businesses an Adventure Tourism enterprise will rely heavily
on the specialist interest, experience and skills. Therefore, the specialist
understanding required for adventure activities, is a critical area of experience for a
would-be adventure tourism entrepreneur.