Focus on building up the market size and customer base with new distributors in Lower North
Expected gain 500K+ (Timeline: Q1’16)
Continue our focus on finding the potential distributors in Southern Area particularly in Petchburi, Surattani and Nakorn Srithammarat. Timeline: Q1 ‘16
LE JAN 2016= 24.2m (Include BM =28M) < Budget (30.49M)
Main factors in Jan
2 Key agents (Thanawarn 3M/ Thai Hang 1.5M) unable to commit to their regular due to the overstocking problem (Dec’15 KPI fullfillment monthly/quarterly/yearly)
Overstock in direct accounts particularly in the affiliate customers (Thai Malaya for exe.)/ Some of them requires time to revise the budget for 2016 1.1M < regular