Have you ever seen the black and white panda on the logo the World Wildlife Fund (WWF)? The inspiration for the logo
arrived at the London Zoo in the Year 1961. when the organization was being created WWF founders realized that they need
a strong recognizable symbol that would attract people s attention to their cause So they chose the furry cuddly animal animal with its appealing black-patched eyes
The World Wildlife Fund was founded in 1961 when a small group of scientists naturalists politicians and business people
joined forces to create an international fund on behalf of endangered animals This group of committed individuals signed a declaration which stated All over the world today avast number of fine and harmless wild creatures are losing their lives or their homes as a result of thoughtless and needless destruction
The WWF has become the world s largest independent conservation organization with
over 5 million supporters worldwide in more than 100 countries the group s objective is to halt the damage to our planet s natural environment and build a future in which humans live in harmony with nature