Abstract—Data mining techniques provide people with new
power to research and manipulate the existing large volume of
data. Data mining process discovers interesting information from
the hidden data which can either be used for future prediction
and/or intelligently summarizing the details of the data. There
are many achievements of applying data mining techniques to
various areas such as marketing, medical, financial, and car
manufacturing. In this paper, a proposed data mining
application in car manufacturing domain is explained and
experimented. The application results demonstrate the capability
of data mining techniques in providing important analysis such
as launch analysis and slow turning analysis. Such analysis help
in providing car market with base for more accurate prediction
of future market demand.