When it comes to contouring your cheekbones, Martin says to reach for a product that is two to three shades deeper than your own skin tone, preferably with minimal shimmer. For medium skin tones, he recommends Honest Beauty’s Luminizing Powder ($25) in Dusk Reflection (“it’s not too shimmery but adds depth”); for lighter skin tones, try Smashbox’s Step-by-Step Contouring Kit ($45) in Light/Medium. As for a universal shade, he recommends Dior’s Diorskin Nude Cosmopolite Illuminating Powder ($45), which is a “beautiful warm gold that’s perfect for all skin tones” and sweeps across your skin in the most natural way when applied with Surratt Beauty’s Artistique Highlight Brush ($115).