The direct influence would be through increasing the cost of task related cooperation, hence limiting or even preventing beneficial knowledge sharing between specialists working on TSU development. Relational norms and thus socialization among the interacting specialists tasked with developing a shared understanding may be negatively affected by the cultural distance between them. A consequence can be that differences in national culture reduce the propensity of individual specialists to seek knowledge from each other (Haas & Cummings, 2014).