A successful business organization that has operated for numerous years and is widely acknowledged by consumers at the domestic and international levels must rely on several factors which include philosophy, values and corporate culture that guides the company into the right direction. Likewise, the Charoen Pokphand Group (C.P. Group) is determined to continually enhance its capabilities on the principle of good governance that has strengthened the organization?s growth and sustainability to this present day.
3 Benefits
The 'Three Benefits toward Sustainability' has been developed under a simple yet profound concept, that is 'put others first'. This key concept leads business operations to the three benefits: benefit of the countries that the C.P. Group invests in; benefit of the people in those countries; and benefit of the organization itself. The value has been cultivated in all personnel levels of the C.P. Group since the beginning. It is firmly rooted in every individual and all actions are driven towards contributing to the economy and society of Thailand and all countries where the C.P. Group invests in.