4. Quality assessment from stakeholders point of view
To achieve quality results in the quality assessment it is not enough to obtain the
most appropriate assessment instruments. It is very important to define the actors
that should take part in the assessment process. The quality is not only a technical
121
problem, and all analysis based on measuring of technical results could be used for
academic purposes only. To obtain full picture of quality, meaningful involvement of
key stakeholders is necessity.
Depending of the kind of services, different stakeholders should be involved. It is
not same if the service is of personal or social kind. The first could be comparable to
private goods, and the second is closer to public goods. Also, it is not same if some
process belongs to a group of simple processes, or it is more complex. Complex services
require professionals.
Table 1
Service characteristics and stakeholder involvement
in quality measurement
Characteristics of services Simple services Complex services
personal services users front-line employees
social services politicians service professionals
Source: Loefler, E.: Defining Quality in Public Administration.
NISPAcee Conference. Riga, Latvia, 2002. p. 6. ISSN 1553-1392.
From table 1, it could be seen that with simple and personal services, for example
cleaning snow from the sidewalk, the users should participate in quality measurement
programs. In the case of social services, politicians have to balance the advantages and
disadvantages for different groups of stakeholders.
Complex services need professional staff involvement. For example, in the case of
personal services, like financial consultations, front-line staff such as money agents
will be the most appropriate stakeholder to assess the quality of the service. If services
are more complex as, for example, advising the population in situations of floods,
or recently the toxic sludge pollution disaster in Hungary, then service professionals
such as the research departments of the national agency for crisis situations or Hydro
Meteorological Institutes can have more information about potential consequences
and risks of specific actions.
4. Quality assessment from stakeholders point of viewTo achieve quality results in the quality assessment it is not enough to obtain themost appropriate assessment instruments. It is very important to define the actorsthat should take part in the assessment process. The quality is not only a technical121problem, and all analysis based on measuring of technical results could be used foracademic purposes only. To obtain full picture of quality, meaningful involvement ofkey stakeholders is necessity.Depending of the kind of services, different stakeholders should be involved. It isnot same if the service is of personal or social kind. The first could be comparable toprivate goods, and the second is closer to public goods. Also, it is not same if someprocess belongs to a group of simple processes, or it is more complex. Complex servicesrequire professionals.Table 1Service characteristics and stakeholder involvementin quality measurementCharacteristics of services Simple services Complex servicespersonal services users front-line employeessocial services politicians service professionalsSource: Loefler, E.: Defining Quality in Public Administration.NISPAcee Conference. Riga, Latvia, 2002. p. 6. ISSN 1553-1392.From table 1, it could be seen that with simple and personal services, for examplecleaning snow from the sidewalk, the users should participate in quality measurementprograms. In the case of social services, politicians have to balance the advantages anddisadvantages for different groups of stakeholders.Complex services need professional staff involvement. For example, in the case ofpersonal services, like financial consultations, front-line staff such as money agentswill be the most appropriate stakeholder to assess the quality of the service. If servicesare more complex as, for example, advising the population in situations of floods,or recently the toxic sludge pollution disaster in Hungary, then service professionalssuch as the research departments of the national agency for crisis situations or HydroMeteorological Institutes can have more information about potential consequencesand risks of specific actions.
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