Lengnick-Hall and Lengnick-Hall (2006) define social capital in the international context as
"the intangible resource of structural connections, interpersonal interactions, and cognitive understanding
that enables a firm to (a) capitalize on diversity and (b) reconcile differences." They argue
that these two capabilities help international organizations manage the tension between pressures
toward integration on a global scale versus local adaptation, and to cope with the challenges arising
from diverse national values, economic systems, and workplace conditions, but point out that we
now need more research in an international context to examine and understand social capital in an
international context. Their work can be used to generate a series of research questions: