Part I: Introduction
Company history
B
usiness sector received support from Google was founded by Charles on February 15, 2548
(February 15,2005) party was led by Richard Hurley (Chad Hurley. ) is the founder and Chief
Executive Officer (CEO) Steve Andrew Chen (Steve Chen) is the founder and Pr
esident of
Technology (CTO) and Jardine Wade Karim (Jawed Karim) is the founde
r and mentor of the
year. T
here were 2549 employees at operations in which 67 people were in the room at the
business, operations or ownership.
The site www.youtube.com
reputati
on is widely known. The video is available at no cost
(free video sharing) and open the site, users can hop Afrika Shrine (upload) to visualize and
share video and audio over the video clip. First established in February 2548 by the three
organizations to
work together, including PayPal, San Bruno and Adobe Flash, which offer
car
e on the part of the video. T
he software offers an extensive and diverse. The content will
include movies and TV shows are broadcast in a short time (TV clips) and music videos. Th
is
is a great service, the same used by amateur radio transmission. But
the
content
s
such as
video transmis
sion. W
hich recently core team of 67 people at the Roof has been honored.
The company was named TIME magazine as thinkers
or inventors of the Year.
A
s well, Google has announced that the True North has expanded the scope of services to
meet the needs of many companies. Which is worth about 1.65 trillion US dollars, according
to my girl. Recorded on November 13, 2549 the headquarters of the True, the fi
rst set up in
San methyl Rio (San Mateo) Youth Roof was founded by Richard Hurley (Chad Hurley) and
Steve Snow chains. (Steve Chen) and Jardine Wade Karim (Jawed Karim) These people had
initially by the staff of Vice President of PayPal, which is PayPal Hu
rley (Hurley) study design.
Indiana University of Pelham Sylvania (Indiana University of Pennsylvania) and Chen and
Karim studied computer science together in the University of Illinois, Illinois (University of
Illinois at Urban
-
Champaign) us
ing the regist
ered name that YouTube.com a
nd began
operations on February 15, 2548, and this website has been developed steadily increasing
every month and Creative Development organized a trial published in this site in May 2548
and six months later, the True source. I
t was officially opened to the public.
Defined problem
Youtube generated the website in 2005. In 2005 the number of people who can play the
internet is still low
, but
the number of people who click play button in their website is
increase in every year
.
N
owadays
, social network is close to your life. Everyone use the smart phone, not just only
call in and call out, they use their mobile phone to
surf
the internet. So you can call the
“Social network generation”, the number of people who use the internet ha
s increas
e in the
large number effect to the application productivity launch the website or any application to
support the user as today. Therefore Youbube is the only one website that can play or
sharing the video clip, but now has many website that can p
lay, share and upload the clip
video.
Include
much complaint comment
in the website community about the terrible
problems.
Youtube has many main competitors that can make the company lose the customers. So,
here
are
the company’s problems that direct effec
t with Youtube organization.
Study
Youtube still can be the leader of social network in video clip category. So the most
problems is the customers not satisfy with their website, many
features
can make user feel
annoying and Youtube
have to solve the problem with this issu
e.
T
o study
the behavior of
YouTube use
rs
, social factors influencing YouTube use
r
behavior
and skills, as well as awareness on information issues affecting YouTube use. Three areas of
information issues are studied
about freedom of expression, privacy and
intellectual
property.
Youtube have to
know and fight with their problems to be better, manage their strength
and improve their weakness. We choose Youtube because they are the big organization in
video clip and gr
owing up too fast when the social network’s popular, many kind of social
network can shared the video clip and automatically link to Youtube, we would like to know
the effect that can meet the customer’s satisfaction and So, these’s why we have to do the
r
esearch about Youtube.
Part II
Research Objective
According to the problems, Youtube has increase number of competitors in video clip
sharing category. So, we would like to study this problem because it’s the direct effect to
Youtube and social media tren
ds in the future.
To study the effect of customers’ satisfaction.
To evaluate the problems of customers dissatisfaction.
To create the customers’ satisfaction.