our are launched to increase the awareness of the products and to provide detailed information about each item. New and innovative ideas be introduced to boost up the sales. During the rainy seasons from June to August, the company gives a 2% discount to the retailers and 4% discount to the wholesalers in order to push up the sales. A special offer of one soap free on purchase of three soaps is also open during these months. The company’s innovative schemes have helped in the continuous loyalty of the customers.