exercise as an example of a desired behavioural priority for people with diabetes. As table 2 shows, many of the constructs identified in our fieldwork have direct implications for educators working on an individual or public health level. In addition, however, this framework highlights both the broader social and political context within which behaviour change in minority
ethnic groups must be placed, and the danger of assuming that “noncompliance” with such advice about lifestyle is always attributable to “cultural factors.”