Abstract
Purpose – Following the neo-liberal trend of less government intervention and more room for market
forces, the introduction of private sector models in the public or non-profit sector has gained a lot of
attention and popularity. This has also been the case in several European non-profit social housing
sectors. This paper aims to reflect on the practicability of strategic business planning models in the
Dutch non-profit housing sector and to present suggestions for improvement of these models.
Design/methodology/approach – Case studies have been held among six Dutch non-profit
landlords. These case studies included interviews with both policy staff and staff responsible for
individual investment projects.
Findings – In the Dutch non-profit housing sector, models based on principles of strategic business
planning and similar models have been applied to structure and to systematise decision making about
investments in the housing stock. These models, however, appear to be unsuccessful in their impact on
actual investments in estates or buildings. The main weakness is that these models implicitly suppose
a vertical, top-down implementation of policies, whereas policies are also formed by other strategies,
beliefs and motives in the organisation, either documented or undocumented.
Research limitations/implications – The research is confined to the Dutch non-profit housing
sector. However, similarities of the findings with other policy implementation studies suggest that the
implications for strategic planning models also apply in many other non-profit sectors and maybe even
in commercial sectors.
Originality/value – This paper challenges classic strategic planning models and gives an adapted
version of these models which meets the shortcomings identified in the research.
Keywords Social housing, Strategic plannin