Leadership under the circumstances of media communication has produced the new type of star politician. He distinguishes himself by being 'entertaining' and 'inventive' quick-witted' and 'funny', a winner type' and 'TV-pro somebody 'that could host a talk show'. In this case, it concerns requirements for the gain of prestige and power through television. However, view of their effective management capacities, these characteristics represent only peripheral qualifications At most, these qualifications enable the star politician to generate public attention in certain situations. They represent, however, only a minimal share of those characteristics that are necessary to communicate and implement reforms. Those actors that rely only on these qualifications will soon have problems in maintaining their credibility. They will lose public attention as fast as they achieve it. Such actors "may give external lustre to the execution of power, but do not enable or secure it internally That requires different qualifications.