Warning: Some companies attempt to put these three
people in three different departments. They put the
PLM into Sales to do business development; they put
the TPM in Development and the PMM in Marketing
Communications. This always fails. To work as a team,
they must actually be a team. Having the TPM and PMM
report to the same person, the PLM, minimizes conflict
and overlap, giving the team a common objective. It has
the added benefit of giving a new director the chance to
learn to be a good manager of two people before getting
five or ten people to manage.