An organization must bave tested prevention and sessmen preparation mechanisms in place if it is to avert dis- By th asters. Prevention and preparation mechanisms ment e should actively probc for any sign of weakness deed, then the crisis management team should respond point. appropriately to whatever weakness is uncovered. ing yo The guiding principle is, "If it aint broke, then now's cant k the time to make sure it stays fixed! I believe that a suc any employee, but especially any top executive should be fired immediately if he or she says, "If that it ain't broke, don't fix it" about crisis management. train This cliché may apply to many aspects of running I ha a business, but crisis management is not one of them